michelle ​matthews
  • Art
    • Last Common Denominator
  • Photography
    • Everyday Past
    • Empty Billboards
    • Workbook
  • Landscape
  • Creative Direction
    • 2017 Sundance Film Festival
    • SFF17 Behind the Scenes
    • Next Fest
  • CV
    • Clients
  • Art
    • Last Common Denominator
  • Photography
    • Everyday Past
    • Empty Billboards
    • Workbook
  • Landscape
  • Creative Direction
    • 2017 Sundance Film Festival
    • SFF17 Behind the Scenes
    • Next Fest
  • CV
    • Clients

Sundance Next Fest 2016

Next Fest is held at the Theatre at the ACE Hotel in Downtown LA is a three day film and music festival. The graphic identity was conceived of a system of triangles and four colors, that were executed on chalk walls, as projections, animated graphics, website, social media graphics, a custom built wood press wall, custom neon sign, environmental graphics, printed brochures, silkscreen bags, temporary tattoos, and various other materials to pull together a playful, and cohesive visual campaign for a little taste of Park City in Los Angeles. 
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